HEA Consulting

1. Introduction

This Cookie Policy explains how HEA Consulting ("we," "our," or "us") uses cookies and similar tracking technologies when you visit our website consultinghea.com and use our services. This policy should be read in conjunction with our Privacy Policy and Terms of Service.

By using our website, you consent to the use of cookies in accordance with this Cookie Policy. If you do not agree to our use of cookies, you should disable cookies in your browser settings or refrain from using our website.

We are committed to protecting your privacy and complying with applicable data protection laws, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and the ePrivacy Directive.

2. What Are Cookies?

Cookies are small text files that are placed on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

Cookies allow a website to recognize your device and store information about your preferences or past actions. They can be:

Session cookies: Temporary cookies that are deleted when you close your browser
Persistent cookies: Cookies that remain on your device for a set period or until you delete them
First-party cookies: Set directly by our website
Third-party cookies: Set by third-party services we use (e.g., analytics providers)

We also use similar technologies such as web beacons, pixel tags, and local storage (localStorage and sessionStorage) that function similarly to cookies.

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are strictly necessary for the website to function properly. They enable core functionality such as security, network management, and accessibility.

Examples of how we use essential cookies:

Maintaining user authentication and session management
Remembering your login status and preferences
Ensuring security and preventing fraudulent activity
Load balancing and website performance optimization
Storing your cookie consent preferences

Note: These cookies cannot be disabled as they are essential for the website to function. They do not store personal information and are typically session-based.

3.2 Performance and Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This data helps us improve the website's performance and user experience.

We use the following analytics services:

Vercel Analytics: Performance monitoring and website analytics provided by our hosting platform
Google Analytics (if enabled): Website traffic analysis, user behavior tracking, and conversion monitoring
Next.js Analytics: Built-in performance metrics and Core Web Vitals tracking

Data collected includes:

Pages visited and time spent on pages
Click patterns and navigation paths
Device and browser information
Geographic location (general, not precise)
Referral sources and search terms
Error rates and performance metrics

3.3 Functionality Cookies

These cookies allow the website to remember choices you make (such as language preferences, region, or username) and provide enhanced, personalized features.

Examples include:

Language and region preferences
User interface customization settings
Remembered form inputs and preferences
Accessibility settings and preferences

3.4 Marketing and Advertising Cookies (If Applicable)

These cookies are used to deliver advertisements relevant to you and your interests. They also help measure the effectiveness of advertising campaigns.

Current Status: HEA Consulting does not currently use third-party advertising cookies. If we implement advertising services in the future, we will update this policy and provide opt-out mechanisms.

4. Third-Party Cookies and Services

We use various third-party services that may set cookies on your device. These services help us provide, maintain, and improve our website and services:

4.1 Hosting and Infrastructure

Vercel: Website hosting, analytics, and performance monitoring. Privacy Policy
Next.js: Framework functionality and built-in analytics features

4.2 Analytics Services

Google Analytics (if enabled): Website analytics and user behavior tracking. Privacy Policy | Opt-out
Vercel Analytics: Performance metrics and Core Web Vitals

4.3 Database and Backend Services

Supabase: Database and authentication services. Privacy Policy

4.4 AI and Machine Learning Services

Anthropic (Claude AI): AI assistant and chatbot functionality. Privacy Policy

4.5 Payment Processing

Stripe: Payment processing and transaction management. Privacy Policy

4.6 Email Services

Resend: Transactional email delivery. Privacy Policy

4.7 File Storage and Media

Cloudinary: Image and media storage and optimization. Privacy Policy

4.8 Fonts and Design Resources

Google Fonts: Web font delivery (Montserrat). Privacy Policy

5. Cookie Duration

Cookies are stored on your device for different periods:

Session Cookies: These are temporary cookies that expire when you close your browser. They are essential for the website to function during your visit.
Persistent Cookies: These remain on your device for a set period (ranging from days to years) or until you delete them. They remember your preferences and settings for future visits.
First-Party Cookies: Typically stored for up to 2 years, depending on their purpose.
Third-Party Cookies: Duration is determined by the third-party service provider, typically ranging from 30 days to 2 years.

Cookie Consent: We store your cookie consent preferences for up to 12 months. After this period, you may be asked to consent again when you visit our website.

6. Managing and Controlling Cookies

You have the right to control and manage cookies. However, please note that disabling certain cookies may affect the functionality of our website.

6.1 Browser Settings

Most browsers allow you to:

View and delete cookies stored on your device
Block all cookies or only third-party cookies
Block cookies from specific websites
Be notified before cookies are set

Here are links to cookie management instructions for popular browsers:

6.2 Opt-Out Tools

You can opt out of certain third-party cookies:

Google Analytics: Google Analytics Opt-out Browser Add-on
Network Advertising Initiative: NAI Opt-Out Page
Digital Advertising Alliance: DAA Opt-Out Page

6.3 Impact of Disabling Cookies

If you disable cookies, some features of our website may not function properly:

You may need to re-enter information repeatedly
Your preferences and settings may not be saved
Some interactive features may not work
Website performance may be affected

7. Do Not Track Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites you visit that you do not want to have your online activity tracked. Currently, there is no standard for how DNT signals should be interpreted. As a result, many websites, including ours, do not currently respond to DNT signals.

However, you can control cookies through your browser settings as described above. We respect your privacy choices and will continue to monitor developments in DNT technology.

8. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational, legal, or regulatory reasons. We will notify you of any material changes by:

Posting the updated Cookie Policy on this page
Updating the "Last Updated" date at the top of this page
Notifying you via email or through our platform if you have an account (for significant changes)

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and tracking technologies.

9. Contact Us

If you have questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please contact us:

Email: office@consultinghea.com

Phone (US): +1 (628) 488-2201

Phone (MX): +52 56 3876 7147

Location: Mexico City, Mexico

For cookie-related inquiries, please include "Cookie Policy Inquiry" in the subject line of your email.